The Fundamental Elements of Design

 I feel like I show copywriters too much love on this blog sometimes. Not that the advice doesn't apply to you too - you need to know, as a CW or AD, what your partner needs to know. Sometimes, you need to be able to do it too.

Either way, I am always in search for tips and beautiful things to share with the art directors and designers out there.

Here's a little something for my visual-lovers out there:

The Fundamental Elements of Design from Erica Gorochow on Vimeo.